Jun 26

Feedback on “Marketing free and open source software”

Filed under: Marketing — Matthew Revell at 1:24 pm

A couple of weeks ago, I wrote an article that, I hope, sets out the basics of marketing in a way that is relevant to free and open source software projects.

A few people have picked up on it, including:

  • Novell’s Ted Haegar, “Revell does a good job at explaining the actual meaning of marketing, as well as well as its implications in the community of open source advocates”.
  • Cote, a software industry analyst at RedMonk.
  • Alex Fletcher, a technology analyst at Entiva, “marketing in particular should be a subject of interest for those involved with open source projects”.

Dave Neary has been blogging about marketing Gnome, in the run-up to this year’s Guadec conference. It’s fantastic to see marketing theory and practice applied to one of the most important free software projects.

One Response to “Feedback on “Marketing free and open source software””

  1. cote says:
    June 26th, 2006 at 8:08 pm

    I believe I originally got the link from Simon Phipps. He’s definitly someone to hook up with on this topic if you haven’t already. He is, of course, quite interested in the topic ;)